Success for soybean farmers in today’s market takes more than just a good harvest. Increasing demand for soybeans is an essential part of the equation. The soybean checkoff helps facilitate market growth and creation by funding and directing marketing, research and commercialization programs. By building demand both at home and abroad, the soybean checkoff helps ensure a strong and profitable future for U.S. soybean farmers. - See more at: http://unitedsoybean.org/about-usb/#sthash.Akhd0ywd.dpuf