Communications Corner | March Recap
Welcome to the Communications Corner ㅡ a once a month recap blog post sharing what NCI’s communications team has been up to!
March was especially busy with various events on top of our everyday communication and marketing tasks. Let’s recap this month’s events:
Webinars
Our team helps market, run, and recap NCI’s various webinars hosted several times each month! Learn more about each webinar from this month by reading our blog posts:
Cereal Innovators - Bill Patrie
Market Update - Walter Lanza, Zsolt Vincze
Future of Feeding - Mohamed Salah Bouthour
Webinars keep our team busy as we prepare them from start to finish each week. Before each webinar, our team creates the graphics, website content, Zoom registration and links for panelists and attendees, registration and reminder emails, social media posts, as well as taking time to do run-throughs with each speaker. During the webinar, at least one person from our team attends as host to ensure everything runs smoothly and records for people to watch after. Once the webinar is finished, we upload each recording and send out emails to those who were not able to attend live, and finish with a blog post.
Events
Living Ag Classroom
Our communications team had the opportunity to educate 4th grade students in the area during the annual Living Ag Classroom event. We presented the North Dakota Wheat Commission booth and shared with the students about 2 specific types of wheat grown in North Dakota: durum and hard red spring wheat. Read more about our time during the Living Ag Classroom event in our blog post.
Trade School
Some of our communications team was able to travel to Alexandria, MN and attend the Trade School that was hosted by the Minnesota Corn Research and Promotion Council, North Dakota Corn Utilization Council, U.S. Grains Council, National Corn Growers Association, and NCI. We took photos, videos, and interviews of speakers and participants that attended. Our goal for capturing photo and video from this trade school, is to create promotional materials to use for future schools and events as well as continue to grow in our relationships with the hosting organizations. Read more about the Trade School in our blog post.
AURI New Uses Forum
A few of our communications team members traveled to Brooklyn Center, MN to attend the New Uses Forum Conference hosted by AURI. We attended the conference to gather ideas and inspiration for future conferences or events we may host, as well as help with the booth and talk with conference participants about NCI.
U.S. Wheat Associates
NCI welcomed U.S. Wheat Associates foreign staff to our building this month to host their core competencies team training. Our communications team helped with making sure their presentations ran smoothly as well as taking photos and videos throughout the 2 days they were here. Some of our team also attended the reception and dinner held to take photos and help out as needed. Read more about the U.S. Wheat Associates visit in our blog post.
Courses
NCI held a hybrid Board Leadership course from March 22-23. Participants learned skills needed for leadership roles such as media training, parliamentary procedure, and employee management. NCI’s Communications & Marketing Manager, Grant Christian, presented during this course on social media training as well. Our team helped with the hybrid and technology side of this course, making sure presentations were ready and shared so online participants were able to attend as if they were in-person.
& More!
Between the busyness of webinars, courses, and traveling…our team has also been hard at work editing videos, writing press releases, blog posts, planning, & more for upcoming events.
Read the latest NCI Video Production blog post to get more details about what videos we are working on and what’s coming up. Video production has become a huge part of what our communications team works on, so check out our blog to learn more!
By the Numbers
This last month, our communications team:
Created 3 videos
Helped promote, run, & recap 4 different webinars
Wrote 6 blog posts
Assisted with 4 events
Assisted with 1 course
That’s all for this month’s recap! Check back in next month to see what else we’ve been up to!